In today’s Social Media environment, it’s crucial to develop valuable, shareable content through Social channels as this helps to promote and communicate your brand to large online communities. At Graphedia, we understand the importance of Social Media Optimisation better than anyone and its huge impact on the future success of many online businesses. We know what will give you the best possible chance of increasing your onsite traffic, improving your online presence and promoting your services across the Internet.
Allows your marketing campaigns a special opportunity to come alive with your target audience, reaching them in a special way delivering personality and visibility parallel to your other activity.
Social Media and SEO
Social Media Optimisation is also becoming progressively vital for search engine optimisation (SEO), as search engines are using the service to fully understand their customers by analysing what they are saying and searching for on Social Media networks. The result of this is a better understanding of your targeted audience which in turn, will help drive more specified traffic to your website.
Benefits of Social Media Optimisation (SMO)
Social Media is fast becoming one of the most powerful and quickest communicational tools that people use to connect with one another. As soon as people are connected with large online communities, they will then choose to share pictures, content and just about anything else that they have discovered. So, if want to promote your online business today, you will need to engage with your targeted market across relevant Social Media platforms.
Graphedias Social media Optimisation services provide you with:
- Social Media engagement/ analytical reports
- Strong Social Media Strategies
- Tracked Social dashboards
- Twitter, Google+ Facebook and LinkedIn profile optimisation
Once you have done that you can start engaging your target audience directly with a content promotion in Twitter, Facebook, LinkedIn etc. Not only will this bring you traffic, but it will also drive social signals and relevant links from quality sites.
Keyword strategy is not only important to implement on-site, but should extend to other off-site platforms, which is why you should also be thinking about multi-channel optimization. These multi-channel platforms include:
- Offline, such as radio and TV ads
Being consistent with keyword phrases within these platforms will not only help your branding efforts, but also train users to use specific phrases you’re optimizing for.